In this episode, John Cumbers talks to Ben Kellogg about how to tell your synthetic biology story. Ben is the founder of BWK, an award-winning PR consulting firm representing clients like TED, MIT, Modern Meadow and Culture Biosciences. As the PR partner to TED's Fellowship program, BWK works directly with the 400+ TED Fellows including scientists, technologists, artists and entrepreneurs. Ben graduated from Yale with a degree in English and has a decade of experience advising executives and entrepreneurs on their PR communications strategy.Connect with Ben: https://twitter.com/bwknyConnect with John: https://twitter.com/johncumbersBe sure you make it to SynBioBeta 2019 this October 1-3!

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Learn how synthetic biology will disrupt these industries:

• Consumer goods
• Chemicals & materials
• Biopharma & health
• Food & beverage
• Planes, trains & automobiles
• Space habitation
• Defense
• Information technology